10 Online Fitness Equipment Stores You Can’t Miss

As a busy mom of three energetic kids, finding time to hit the gym has become a distant memory. Between school runs, meal prep, and endless laundry cycles, my fitness routine had taken a backseat. But I knew I needed to prioritize my health, not just for myself, but to keep up with my little tornados. That’s when I discovered the magic of home workouts and the world of online fitness equipment stores.

Let me tell you, creating a home gym has been a game-changer for this multitasking mama. No more rushing to make it to classes or feeling self-conscious at the gym. Now, I can squeeze in a quick workout during nap time or after the kids are in bed. But here’s the thing – finding the right equipment can be overwhelming. There are so many options out there!

That’s why I’ve done the legwork for you. After hours of research, countless reviews, and some trial and error, I’ve compiled a list of the 10 best fitness equipment online stores. These are places where busy parents like us can find quality gear without breaking the bank or sacrificing precious family time.

1. EliteFTS (elitefts.com)

EliteFTS is a well-established online retailer specializing in strength training equipment and educational resources. Founded by powerlifter Dave Tate, the company offers a wide range of high-quality products, including power racks, barbells, specialty bars, and accessories. EliteFTS is known for its commercial-grade equipment that caters to serious lifters and athletes. The website also features thousands of free articles and educational materials on strength training, making it a valuable resource for fitness enthusiasts. While their products are generally well-regarded, some customers have reported issues with shipping delays and customer service responsiveness.

2. Muscle Wellness Market

Muscle Wellness Market is a premier online fitness gear store specializing in equipment for home gyms. Founded by two brothers, Jared and Aron, the company aims to provide high-quality fitness equipment and support gear for those who prefer to train at home, whether in a garage, basement, or backyard setup. The founders’ passion for fitness and their experience as certified personal trainers and gym owners have shaped the company’s mission to offer products that have proven effective in maintaining a strong and healthy body.

The store offers a wide range of fitness equipment, including weight stacks, accessories, and various strength training products designed specifically for home use. Muscle Wellness Market prides itself on providing adaptable machines that can progress with users as they advance in their fitness journey. Their product categories include apparel, bodyweight equipment, conditioning tools, gym accessories, strength equipment, and support gear.

One of the key selling points of Muscle Wellness Market is their commitment to customer satisfaction. They offer free shipping and a lowest price guarantee, ensuring that customers get the best value for their money. The company’s customer service team is known for being knowledgeable and helpful, assisting customers in making informed decisions about their purchases.

3. RitKeep Fitness (ritkeeps.com)

RitKeep Fitness is a brand focused on providing home and garage gym equipment. Their goal is to promote a healthy and active lifestyle through accessible fitness solutions. The company offers a range of products designed for home use, including power racks, functional trainers, and accessories. Customer reviews for RitKeep products, such as their power cage, are generally positive, with users noting good value for money and versatility. The RitFit Power Cage, for example, includes a functional trainer feature, which is uncommon in budget-friendly power racks.

4. Torque Fitness (torquefitness.com)

Torque Fitness is a manufacturer of both commercial and home gym equipment. The company is known for its innovative designs and space-efficient solutions. Torque offers a variety of products, including power racks, functional trainers, and their unique TANK resistance sleds. Their home gym equipment, such as the Anker 3 functional trainer, is praised for its low-profile design and versatility. Customers appreciate Torque’s personal ordering process and knowledgeable sales representatives. However, some users have noted long lead times for shipments, which may be a consideration for those looking to outfit their home gym quickly.

5. Rep Fitness (repfitness.com)

Rep Fitness has quickly become a popular choice among home gym enthusiasts and fitness professionals alike. Known for their high-quality equipment at competitive prices, Rep Fitness offers a wide range of products including power racks, benches, barbells, and dumbbells. The company has gained recognition for its innovative designs, such as the AB-5000 Zero Gap Adjustable Bench, which has been praised for its versatility and build quality. Rep Fitness has also received numerous awards from industry experts, including multiple mentions in Men’s Health Home Gym Awards and Garage Gym Reviews’ Fitness Most Wanted lists. Customers appreciate the company’s commitment to quality and value, with many noting that Rep’s equipment often matches or exceeds the quality of more expensive brands.

6. Fitness Superstore (fitnesssuperstore.com)

Fitness Superstore is a UK-based retailer that offers a comprehensive selection of fitness equipment for both home and commercial use. The company stocks products from various well-known brands, providing customers with a wide range of options to suit different budgets and fitness goals. Fitness Superstore is known for its excellent customer service, offering expert advice to help customers choose the right equipment for their needs. The store also provides installation services for larger equipment, which can be particularly helpful for those setting up home gyms. While the company primarily serves the UK market, its reputation for quality products and service has made it a notable player in the online fitness equipment retail space.

7. Fit Equipment Etc. (fitnessequipmentestore.com)

Fit Equipment Etc. is an online retailer specializing in fitness equipment for home and commercial use. The company offers a variety of products, including cardio machines, strength training equipment, and accessories. One of the unique features of Fit Equipment Etc. is their compilation of top-reviewed treadmills based on Runner’s World reviews, helping customers make informed decisions when purchasing cardio equipment. This focus on providing curated product recommendations sets them apart from some other retailers. While less well-known than some larger fitness equipment retailers, Fit Equipment Etc. aims to provide a personalized shopping experience with a focus on customer satisfaction.

8. Rogue Fitness (roguefitness.com)

Rogue Fitness is a leading manufacturer and retailer of strength and conditioning equipment. Known for their high-quality products and local craftsmanship, Rogue offers a wide range of items including barbells, power racks, rigs, bumper plates, and CrossFit equipment. The company has gained recognition as the official equipment supplier for major competitions like the CrossFit Games and the Arnold Strongman Classic. While Rogue’s products are generally well-regarded for their durability and construction, customer experiences with the company can vary. Some customers praise Rogue’s responsive service and timely deliveries, while others report issues with shipping delays and customer support. Rogue’s commitment to U.S. manufacturing is a notable feature, with the majority of their products made in America.

9. Bowflex (bowflex.com)

Bowflex is a well-known brand in the home fitness equipment market, offering a range of innovative products designed for compact home gyms. The company is particularly famous for its all-in-one home gym systems, adjustable dumbbells, and cardio machines. Bowflex’s product line includes the popular SelectTech adjustable dumbbells, Max Trainer ellipticals, and their signature power rod resistance systems. Many customers appreciate Bowflex equipment for its space-saving designs and versatility, making it suitable for those with limited home gym space. The company also offers financing options and a decent warranty on most products, which can be appealing to customers. However, some users have reported issues with durability on certain models, and the equipment can be relatively expensive compared to more basic options.

10. American Barbell (americanbarbell.com)

American Barbell specializes in high-quality strength training equipment, with a particular focus on barbells, plates, and other weightlifting accessories. The company is known for its precision-engineered barbells, which are popular among serious weightlifters and CrossFit enthusiasts. American Barbell offers a range of products including Olympic bars, power bars, specialty bars, and bumper plates. Their equipment is often praised for its excellent build quality and attention to detail. The company also provides custom branding options for gyms and fitness centers. While American Barbell products are generally considered top-tier, they come with a premium price tag. Some customers have noted that the wait times for certain products can be long due to high demand and the company’s commitment to quality control. Overall, American Barbell is well-regarded among weightlifting enthusiasts who prioritize precision and durability in their equipment.